The public postal operator Correos wants to take advantage of its network in small municipalities to promote new services
Eduardo Lopez Alonso 31.01.2021 | 08:36. Source: The Opinion of Murcia
Post Office in the rural world.
The postman in Spain continues to be a symbol of connection between the rural world and the center of economic activity. The emptied Spain, the smaller towns or urbanizations with less population density have the Internet and teleworking as one of the keys to future development and the public entity Correos sees an opportunity for growth and wants to equip itself with multi-service offices, beyond the administrative or parcel delivery window. The public postal service, widely implemented in Spain through Correos, reaches places where the great e-commerce giants are unlikely to be able to discover business opportunities. But the public budget of Correos has been cut for this year from 180 to 128 million and the agency needs to raise its income.
To boost postal activity in rural areas, Correos is committed to Correos Market, a marketing platform for craft products with which it seeks to bring local vendors closer to any citizen and even foreign consumers. Created in 2019, the platform currently has 785 companies, which have 6,872 products for sale, according to data from this week. In the Post office they assure that "the generation of business opportunities in rural areas and the continuous improvement of their communication channels are the optimal way to fight against depopulation". The initiative is viewed favorably by the staff, although it is criticized that there is a lack of investment to adapt the vehicles to the distribution of perishable products.
Another strategy to boost and take advantage of rural infrastructure are agreements with insurers or banks. In 2019, the entity offered its offices to the financial sector to reach the municipalities where branches and ATMs are disappearing. The president of Correos, Juan Manuel Serrano, signed an agreement with Banco Santander at the end of last year to offer, as of the first quarter of this year, cash withdrawal and deposit services at 4,675 Correos citizen service points (in 2,393 offices and 2,282 rural service points). Third-party financial services offered by Correos range from contracting products to making deposits or withdrawing money. Correos maintains agreements, in addition to Santander, with Mediolanum, Evo Banco and Bancofar, but aspires to more.
Correos has 2,393 offices throughout Spain, of which 1,297 are located in rural areas and in whose spheres of influence 15 million people live. The Spanish postal giant has 53,000 employees (20% of them civil servants) of which some 5,470 are assigned to rural areas. It is estimated that they travel 320,000 kilometers daily.
The unions fear that the budget restrictions will condemn Correos to cut means and reduce delivery frequencies in rural environments, "discriminating against and abandoning the empty Spain in front of the urban Spain", they explain. In Correos they defend the global strategic commitment to the rural environment and give the Correos Market as an example and the attempt to bring products of the economic activity of the town to the city. Correos is also running to create local virtual markets. An example is the use of the postal code as a proximity virtual sales identifier. This initiative to link the postal code to a market place is a way forward.
The public postal service with Correos is insured until at least 2026. The agreement includes mailings of letters and packages of up to 20 kilos. Correos has already achieved a market share of 45% in shipments as a result of online commerce and is betting on this market from which it cannot leave rural areas out. The operator managed 196.56 million packages last year.
But the efforts of Correos to promote and improve rural business, within the framework of CSR (Corporate Social Responsibility) strategies and the assigned public service, sometimes collide with efficiency and results. For example, in Sant Cebrià de Vallalta, a town in the Maresme region with 3,385 inhabitants, the decision has been made to reorganize work in the distribution unit. There are six postmen and they use their own vehicles (20 cents per kilometer). But from March they will be assigned to other nearby towns (Canet and Calella) during their entire working day. The customer service office is only open three hours a day, too limited hours according to the city council. The clerk in charge will distribute mail four hours and another three will be in the office. It is an example of Correos' strategy of optimizing available resources and adapting the workforce to the greater workloads of other areas. It is applied throughout Spain, and especially when defining coverage in areas with low population density. And in parallel, the offices serve as a link to process permits and manage certificates, but also to buy tickets for shows, buy prepaid phone cards, pay bills or buy coupons from Once.
Post office workers recognize that postal activity has not been reduced. That there are more and more packages to distribute and that many of them are from Amazon. There is an express order from the management so that urgent packages have priority. It is not profitable for Amazon or the express mail firms to reach an empty Spain and those areas that the Post Office classifies as “special environments”.
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Los centros de Murcia, Cartagena y Lorca acogen variadas actividades y celebran jornadas de puertas abiertas para conmemorar los Días ...
GALA REGIONAL HANDICRAFT AWARDS 2021
Here you can see the 2021 Regional Craft Awards Gala, held last Thursday, November 11, at the ...
NIGHT OF THE MUSEUMS AT THE REGIONAL CRAFT CENTER OF LORCA
After two years of waiting for the pandemic, the Lorca Regional Craft Center will open its doors in the ...
Exposición de Artesanos en los Escaparates de Cartagena
De septiembre a noviembre, seis nuevos artesanos de la Región de Murcia han tenido la oportunidad de exponer y comercializar ...
ALMALEON y PAJARITAS CON JOTA ganan la mejor decoración de estands de la Muestra de Artesanía de Navidad 2023
El director general de Impulso al Comercio, Innovación Empresarial e Industrias y Oficios Artesanales, Rafael Gómez, entregó hoy los cheques ...
The Murcia Region Christmas Craft Show hosts 84 stands with traditional trades, gifts, food and nativity scenes
It can be visited until January 5 and will feature artisans from the Region and Galicia, Castilla...
La maestra artesana Marisa Peaguda presenta su exposición “Percepciones” en los Centros para la Artesanía de Murcia y Cartagena
Durante el mes de septiembre, los Centros para la Artesanía de la Región de Murcia, de Murcia y Cartagena, acogerán ...
La Comunidad organiza talleres para acercar a los niños a la artesanía durante las vacaciones de Semana Santa y Fiestas de Primavera
El Centro Regional de Artesanía de Murcia acogerá del 25 de marzo al 6 de abril un total de 15 ...
LasGastrocrónicas.com launches the new GastroArtesanía section
Sponsored by the General Directorate of Consumption and Crafts, through it we will meet the most prestigious artisans of ...
The artisans of the Region claim their trades live in 'La Mar de Creaciones'
Up to fifteen exhibitors could be seen at 'La Mar de Creaciones', an event that took place on the occasion of the ...
Programming demonstrations and cheese tasting at the Cartagena Craft Center
During the month of June, the Cartagena Regional Craft Center has scheduled a series of live demonstrations, ...
Children's workshops at Christmas
From December 27 to January 4, the General Directorate of Consumption and Crafts, launches a new offer of ...
The Regional Craft Centers market products with the “Región de Murcia” seal
During the month of June, the Regional Crafts Centers of Murcia, Cartagena and Lorca, have organized a simultaneous exhibition ...
Christmas Craft Show Region of Murcia 2019
In the following link you can see the Final Resolution of the General Directorate of Commerce, Consumption and Crafts, by which ...
The Lorca Regional Craft Center is second finalist as 'most competitive establishment of 2020' in the Sicted awards
The general director of Consumption and Crafts highlights the improvement in quality, service to tourists and the ...
El premio ‘Mejor Pastel de Carne Artesano 2024’ recae en la confitería Praga
El mejor pastel de carne artesano 2024 es el realizado por el pastelero Óscar Jaime Matehu, de la confitería Praga, ...
Grants for individual artisans and artisan companies.
BASIC INFORMATION Purpose: Grant subsidies, to be granted under a special competition regime, provided for in article 22 of the Law ...
THE XXXV CHRISTMAS CRAFTS SHOW WILL HELP THE RESIDENTS OF THE MUNICIPALITIES AFFECTED BY THE DANA
The XXXV edition of the Christmas Craft Show, located on the Paseo Alfonso X El Sabio de Murcia, ...
The Community signs an agreement to market artisan products under the 'Artesanía Región de Murcia' brand on the 'Correos Market' platform
The Minister of Business, Industry and Spokesperson highlights the need to develop new marketing formulas that complement the traditional ...
COMERCIO PRESENTS THE VIII EDITION OF THE 'RURALMUR AWARDS'
THE RURALMUR AWARDS GALA CANCELED DUE TO COVID19, A NEW DATE WILL BE ANNOUNCED. The General Directorate of Commerce, ...
74 artisans participate in the XXXV Christmas Craft Show
It will be held at Paseo Alfonso X El Sabio from December 5 to January 5 Presentation of the ...
Six entrepreneurs receive, by Info, recognition as Entrepreneurs of the Month
The awarded initiatives range from signage for roads to recycling through the improvement of logistics processes The Institute ...
FERAMUR 2023 PRESENTATION
A hundred artisans from all over Spain will meet at the La Institución Regional Crafts Fair...
The Community subsidizes 50,000 euros to artisan associations to finance plans to promote employment and marketing in the sector
The deadline for submitting applications for this call for aid begins today and will be open until the next 8 ...
Guide to Nativity Scenes in the Region of Murcia
BETHLEHEM OF THE OBLATE SISTERS UNIVERSITY RESIDENCE NAME: Joaquín Sánchez Caravaca NAME OF THE BETHLEHEM: Bethlehem Oblate Sisters University Residence ADDRESS ...
The Autonomous Community of the Region of Murcia collaborates with the Belencribs International Network Association for the Organization of the Special Competition for Nativity Scenes in the Region of Murcia 2020.
The General Director of Consumption and Crafts has authorized the Collaboration of the Ministry of Business, Industry and Spokesperson with ...
The Craft Centers celebrate the week of the 'Traditional Nativity Scene made of clay' with exhibitions and conferences
The activities begin today with a talk by the director of the Salzillo Museum and the inauguration of three simultaneous exhibitions...
La artesanía regional protagonista en la primera edición de ARTESANÍA MARKET FEST
El fin de semana continuó con actividades en el Centro Regional de Artesanía de Murcia con el evento ‘Artesanía Market ...
Consumption organizes circular economy and recycling workshops for schoolchildren
They are free and are held on Saturdays until December 11 at the Murcia Craft Center La ...
Bobbin lace, a tradition on the rise
More than 160 artisans have gathered today at the XIX Meeting of bobbin lacemakers of the Region, which has been held ...
A total of 78 stands are part of the Christmas Craft Show
In addition to the booths, you can participate in workshops, product presentations and visit four exhibitions The Business Counselor, ...
Los Centros Regionales de Artesanía se suman a la Noche de los Museos
Los centros de Cartagena y Lorca abrirán mañana sus puertas de 19 a 23 horas y ofrecerán demostraciones artesanas en ...
The Murcia Craft Center hosts an exhibition of hand-painted natural silk garments
The general director of Consumption and Crafts, Sonia Moreno, inaugurated the exhibition 'Sedating Action', at the Regional Center for Crafts ...
Talleres de oficios artesanos dentro del programa educativo Murcia Educadora
Hoy 2 de noviembre, han comenzado los talleres de oficios artesanos en el Centro Regional de Artesanía de Murcia, gracias ...
Called the National Crafts Awards 2020
The Ministry of Industry, Commerce and Tourism, through the School of Industrial Organization (EOI) and its area of promotion of ...
On Valentine's Day, #Give Crafts #Give Love
The artisan products of the Region of Murcia are made one by one with a lot of love. To celebrate the Day...
OFFER OF ARTISAN TRADES COURSES MARCH 2020
The Regional Craft Center of Murcia offers the following crafts courses for the month of March. 1.”Course...
New Programming of workshops at the Craft Center of Murcia
Programming of workshops at the Regional Craft Center of Murcia from September to December 2022 Crafts Region of ...
PRESENTATION OF THE HANDICRAFTS FAIR OF THE REGION OF MURCIA
Artisans of clay, wood, textiles, metal, leather, glass, forging, cosmetics and food meet at the Regional Fair in ...
The Community launches virtual visits to learn about the Regional Craft Centers
This is a high definition 3D tour through the centers of Murcia, Cartagena and Lorca to show ...
V edición del PechaKucha Night Murcia
El extraordinario espacio del Centro de Artesanía de Murcia acoge el jueves 13 de junio, a partir de las 20:00 horas, la V edición ...
Announcement of regulatory bases subsidies for Craft Associations
The General Directorate of Consumption and Crafts, reports that last Saturday, July 4, 2020, it was published in ...
Abierto el plazo para registrar actividades para los Días Europeos de la Artesanía 2024
Se celebrará en varios países europeos del 2 al 7 de abril. El objetivo de estas jornadas es acercar al ...
The period is open for the pastry chefs of the Region to present their candidacies to the Regional Artisan Meat Pie Contest
On March 22, the jury will choose the best meatloaf and a tasting of the Murcian product will take place...
Modification Order subsidies for craftsmen and craft companies 2019
On July 4, 2020, the "Order of the Ministry of Business, Industry ...
Data Protection
Data protection of the Artisan Registry In April 2016, the European Parliament approved the General Regulation for the Protection of ...
THE OFFICIAL HANDICRAFTS FAIR OF THE REGION WILL BE HELD FROM SEPTEMBER 22 TO 25 IN LORCA
The Minister of Business, Employment, Universities and Spokesperson, Valle Miguélez, today chaired the Executive Committee of the Official Fair of ...
Belén Esteban falls in love with the jams of the Region of Murcia
The popular television collaborator Belén Esteban visited the stand of the Region of Murcia in Fitur on Wednesday to promote her brand of ...
PRESENTACIÓN DEL V CONCURSO REGIONAL DEL PASTEL DE CARNE ARTESANO
Hoy, 28 de febrero a las 10:30 horas en el Centro Regional de Artesanía de Murcia, se ha presentado el ...
Cátedra Beer, the most successful Murcian craft beer
Brewed by the brewmaster Eduardo Cano, it has been chosen as the most innovative beer in Spain at the Barcelona Beer...
THE LORCA CRAFT CENTER HOSTS AN EXHIBITION ON HANDICRAFTS IN REGIONAL COSTUMES
The Lorca Craft Center hosts the exhibition 'Handicrafts in traditional clothing', which shows scale reproductions ...
CATALOG “THIS CHRISTMAS SURPRISES WITH ARTISAN LABELS”
For these Christmas holidays, the General Directorate of Consumption and Crafts has prepared a small catalog of artisan products, which ...
Grants for innovation and digitization projects
The General Directorate of Consumption and Crafts, informs that it has been published in the BORM today, Wednesday 1 of ...
THE DEADLINE IS OPEN TO REQUEST PARTICIPATION IN THE XXXVII EDITION OF THE CHRISTMAS CRAFT SHOW 2021
The deadline is open to request participation in the XXXVII edition of the Christmas Craft Show 2021 that ...
THE MEMBER OF BUSINESS MEETS WITH THE ARTISAN ASSOCIATIONS OF THE REGION OF MURCIA
The Minister of Business, Social Economy and the Self-Employed, Valle Miguélez, held a meeting today with the artisan associations of ...
La Artesanía de la Región desfila el 2 de mayo en el marco de Murcia Pasarela Mediterránea
La artesanía en moda y complementos será protagonista el jueves 2 de mayo con un desfile especial en el Centro ...
Children's workshops for Easter and Spring Festivals at the Craft Center
The General Directorate of Consumption and Crafts, makes a new proposal for children's craft workshops for children during the ...
GUIDED VISITS
The Murcia Craft Center is located in the heart of the city, next to the Salitre Garden...
Workshop "Create your own Bethlehem portal"
Next Monday, December 19, from 5:30 p.m. to 7:30 p.m. you will be able to make your own Bethlehem portal, using bark...
FLYPPY RETURNS TO THE REGIONAL CRAFT CENTER OF MURCIA WITH THE EXHIBITION CALLED “MEAT WITH EYES”
Ismael Cerezo Ramírez, known as "Flyppy", registered in the artisan registry since 1997, returns to the Regional Craft Center of ...
The deadline to vote for the Craft Awards is open until November 23
With these awards, the aim is to encourage innovation, design and the ability to adapt in the market of the artisan sector...
The general director of Consumption and Crafts delivers the awards of the IV Regional Nativity Scene Contest
The general director of Consumption and Crafts, Sonia Moreno, presented this morning the awards to the winners of the IV Contest ...
Presentation of the book “San Antón, history of a neighborhood”
Last Monday, June 13, at 7:30 p.m., at the Regional Craft Center of Murcia, located in ...
The Regional Craft Centers host a collective exhibition dedicated to the sea
Visitors, who will be able to see the exhibition during the months of July and August, will be able to acquire maritime-themed pieces...
El mercadillo artesanal de la Feria de Murcia se traslada este año a la Plaza de la Cruz Roja
El Ayuntamiento de Murcia anuncia un cambio en la ubicación del Mercadillo Artesanal programado para la Feria de septiembre 2024. Este año, ...
Artesanía de la Región de Murcia en Warm Up Estrella de Levante
Diez artesanos regionales estarán presentes en el Market Artesano dentro del Festival Warm Up Estrella de Levante, patrocinado por la ...
El Centro Regional de Artesanía de Murcia rinde homenaje al Año Jubilar de Caravaca de la Cruz
El Centro Regional de Artesanía de Murcia acoge desde hoy la exposición ‘Caravaca Año Jubilar 2024’, que reúne una selección ...
Talleres infantiles en Navidad en el Centro Regional de Artesanía
Del 23 de diciembre de 2023 hasta el 5 de enero de 2024, el Centro Regional de Artesanía de Murcia ...
¡Feliz Día del Padre! Sorpréndelo con Artesanía
Este Día del Padre, los Centros Regionales de Artesanía de Murcia, Cartagena y Lorca le invitan a celebrar con regalos ...
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