![](https://artesaniaregiondemurcia.es/wp-content/uploads/2021/02/correo-1130x689.jpg)
The public postal operator Correos wants to take advantage of its network in small municipalities to promote new services
Eduardo Lopez Alonso 31.01.2021 | 08:36. Source: The Opinion of Murcia
![Post Office in the rural world. Oficina de Correos en el mundo rural.](https://fotos00.laopiniondemurcia.es/mmp/2021/01/30/1024x341/correo.jpg)
The postman in Spain continues to be a symbol of connection between the rural world and the center of economic activity. The emptied Spain, the smaller towns or urbanizations with less population density have the Internet and teleworking as one of the keys to future development and the public entity Correos sees an opportunity for growth and wants to equip itself with multi-service offices, beyond the administrative or parcel delivery window. The public postal service, widely implemented in Spain through Correos, reaches places where the great e-commerce giants are unlikely to be able to discover business opportunities. But the public budget of Correos has been cut for this year from 180 to 128 million and the agency needs to raise its income.
To boost postal activity in rural areas, Correos is committed to Correos Market, a marketing platform for craft products with which it seeks to bring local vendors closer to any citizen and even foreign consumers. Created in 2019, the platform currently has 785 companies, which have 6,872 products for sale, according to data from this week. In the Post office they assure that "the generation of business opportunities in rural areas and the continuous improvement of their communication channels are the optimal way to fight against depopulation". The initiative is viewed favorably by the staff, although it is criticized that there is a lack of investment to adapt the vehicles to the distribution of perishable products.
Another strategy to boost and take advantage of rural infrastructure are agreements with insurers or banks. In 2019, the entity offered its offices to the financial sector to reach the municipalities where branches and ATMs are disappearing. The president of Correos, Juan Manuel Serrano, signed an agreement with Banco Santander at the end of last year to offer, as of the first quarter of this year, cash withdrawal and deposit services at 4,675 Correos citizen service points (in 2,393 offices and 2,282 rural service points). Third-party financial services offered by Correos range from contracting products to making deposits or withdrawing money. Correos maintains agreements, in addition to Santander, with Mediolanum, Evo Banco and Bancofar, but aspires to more.
Correos has 2,393 offices throughout Spain, of which 1,297 are located in rural areas and in whose spheres of influence 15 million people live. The Spanish postal giant has 53,000 employees (20% of them civil servants) of which some 5,470 are assigned to rural areas. It is estimated that they travel 320,000 kilometers daily.
The unions fear that the budget restrictions will condemn Correos to cut means and reduce delivery frequencies in rural environments, "discriminating against and abandoning the empty Spain in front of the urban Spain", they explain. In Correos they defend the global strategic commitment to the rural environment and give the Correos Market as an example and the attempt to bring products of the economic activity of the town to the city. Correos is also running to create local virtual markets. An example is the use of the postal code as a proximity virtual sales identifier. This initiative to link the postal code to a market place is a way forward.
The public postal service with Correos is insured until at least 2026. The agreement includes mailings of letters and packages of up to 20 kilos. Correos has already achieved a market share of 45% in shipments as a result of online commerce and is betting on this market from which it cannot leave rural areas out. The operator managed 196.56 million packages last year.
But the efforts of Correos to promote and improve rural business, within the framework of CSR (Corporate Social Responsibility) strategies and the assigned public service, sometimes collide with efficiency and results. For example, in Sant Cebrià de Vallalta, a town in the Maresme region with 3,385 inhabitants, the decision has been made to reorganize work in the distribution unit. There are six postmen and they use their own vehicles (20 cents per kilometer). But from March they will be assigned to other nearby towns (Canet and Calella) during their entire working day. The customer service office is only open three hours a day, too limited hours according to the city council. The clerk in charge will distribute mail four hours and another three will be in the office. It is an example of Correos' strategy of optimizing available resources and adapting the workforce to the greater workloads of other areas. It is applied throughout Spain, and especially when defining coverage in areas with low population density. And in parallel, the offices serve as a link to process permits and manage certificates, but also to buy tickets for shows, buy prepaid phone cards, pay bills or buy coupons from Once.
Post office workers recognize that postal activity has not been reduced. That there are more and more packages to distribute and that many of them are from Amazon. There is an express order from the management so that urgent packages have priority. It is not profitable for Amazon or the express mail firms to reach an empty Spain and those areas that the Post Office classifies as “special environments”.
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OFFER OF ARTISAN TRADES COURSES MARCH 2020
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ALMALEON y PAJARITAS CON JOTA ganan la mejor decoración de estands de la Muestra de Artesanía de Navidad 2023
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Regional Crafts Awards Gala 2021
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LasGastrocrónicas.com launches the new GastroArtesanía section
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THE CRAFT CENTERS OF MURCIA AND CARTAGENA INCORPORATE ACCESSIBLE SIGNAGE
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La Comunidad destina 270.000 euros para impulsar la artesanía de la Región
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CHILDREN'S WORKSHOPS OF ARTISAN TRADES- 1 TO 6 SEPTEMBER
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The Craft Centers celebrate the week of the 'Traditional Nativity Scene made of clay' with exhibitions and conferences
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El premio ‘Mejor Pastel de Carne Artesano 2024’ recae en la confitería Praga
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Bobbin lace, a tradition on the rise
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More than 560 schoolchildren participate in the 18th edition of 'Consumópolis' and learn the importance of responsible use of the Internet
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GIVE HANDICRAFTS FOR MOTHER'S DAY
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Presentation of the book “San Antón, history of a neighborhood”
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La artesanía de la Región estará presente en los galardones de los Premios OMEP 2024
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El Centro de Artesanía de Murcia celebra la primera edición de ARTESANÍA MARKET FEST
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FERAMUR 2023 PRESENTATION
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The Craft Centers commemorate International Women's Day with an open day and workshops
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The Community organizes a conference on the relationship between artisans and designers
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Murcia acoge la primera edición del ‘Artesanía Market Fest’, un mercado artesano que contará con música y talleres en directo
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CERAMIC EXHIBITION “BOTI-ART” BY VERÓNICA MACCORIN
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This summer, give the gift of Artesanía Región de Murcia
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European Days of Crafts in the Region of Murcia
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The Autonomous Community has convened the Regional Crafts Awards 2021
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La artesanía regional protagonista en la primera edición de ARTESANÍA MARKET FEST
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Tictactoys will compete in the 2019 National Crafts Awards
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The Community announces the Regional Crafts Awards 2022
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NIGHT OF THE MUSEUMS AT THE REGIONAL CRAFT CENTER OF LORCA
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The most artisan Holy Week arrives at the Murcia Regional Craft Center
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The Christmas Craft Show celebrates its 36th edition
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NEW SCHEDULE FOR REGIONAL CRAFT CENTERS
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The Nativity Scene Associations of the Region, in favor of protecting nativity scenes and declaring it Intangible Cultural Heritage
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THE DIRECTOR GENERAL SONIA MORENO PARTICIPATES IN THE FIRST MEETING OF THE CRAFT OBSERVATORY
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Los Centros Regionales de Artesanía se suman a la Noche de los Museos
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PRESENTACIÓN DEL V CONCURSO REGIONAL DEL PASTEL DE CARNE ARTESANO
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CANDIDATES FOR REGIONAL CRAFT AWARDS 2023
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Artesanía de la Región de Murcia en Warm Up Estrella de Levante
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The Craft Awards of the Region of Murcia receive 38 applications for participation
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Children's workshops at Christmas at the Murcia Regional Craft Center
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Aid for artisans receives almost a hundred applications
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Open the period to register activities for the European Days of Crafts
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Children's workshops for Easter and Spring Festivals at the Craft Center
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The Murcia Craft Center offers Christmas workshops for the little ones
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IN CRAFTS WE DO IT WITH LOVE
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La Comunidad volverá a convocar ayudas para facilitar a los artesanos su participación en la Muestra de Navidad, que cumple 40 años
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Aforo completo en la I Pasarela de Artesanía Región de Murcia
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The period to apply for the Regional Crafts Awards 2023 is open
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Honey El Colmenero de Barranda, the sweetest and healthiest GastroArtesanía of the Region of Murcia
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More than 80 artisans participate in the XXXVIII Edition of the Craft Fair of the Region of Murcia
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Programming for the month of November of the Regional Craft Center of Cartagena
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The Town Hall of Fuente Álamo and the IES Arzobispo Lozano de Jumilla are awarded in the V Regional Nativity Scene Contest
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Summer children's workshops at the Murcia Regional Craft Center
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Talleres infantiles en Navidad en el Centro Regional de Artesanía
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The Regional Craft Centers host a collective exhibition dedicated to the sea
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Called the National Crafts Awards 2020
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Children's workshops at Christmas
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Los Centros Regionales de Artesanía incrementan más de un 19 por ciento sus ventas entre enero y mayo
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Éxito Rotundo en la V Edición del PechaKucha Night en el Centro de Artesanía de Murcia
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Help for self-employed workers
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EXTRAORDINARY BENEFIT FOR SELF-EMPLOYED COVID19
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Abierto el plazo para presentar candidaturas al VI Concurso de Belenes de la Región de Murcia
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Consumption organizes circular economy and recycling workshops for schoolchildren
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CATALOG “THIS CHRISTMAS SURPRISES WITH ARTISAN LABELS”
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The deadline for submitting applications to organize the 2022 Christmas Craft Show is open
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The Community grants 50,000 euros to five artisan associations in the Region
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Artisans and designers from Spain will meet at the Regional Craft Center of Murcia
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GUIDED VISITS
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The Community allocates 150,000 euros for aid to artisans and companies in the sector
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The Community expands the 2019 Regional Crafts Awards with three new categories
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INTERVIEW WITH ANA BELÉN PAREDES “ANUKA CREACIONES”
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Workshop "Create your own Bethlehem portal"
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Catalog of the Cartagena Glass Museum
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The Lorca Regional Craft Center is second finalist as 'most competitive establishment of 2020' in the Sicted awards
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39th Edition of the Craft Fair of the Region of Murcia, FERAMUR
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CHILDREN'S WORKSHOPS HOLY WEEK AND SPRING FESTIVITIES
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The Murcia Craft Center hosts an exhibition of hand-painted natural silk garments
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Regional craft centers increase their sales more than 50 percent
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THE XXXV CHRISTMAS CRAFTS SHOW WILL HELP THE RESIDENTS OF THE MUNICIPALITIES AFFECTED BY THE DANA
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The deadline to vote for the Craft Awards is open until November 23
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The Region presents four nominations for the National Crafts Awards
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The first nativity scene in the history of the European Parliament will be from the Region of Murcia
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NATIVITIES FROM THE REGION OF MURCIA IN THE REGIONAL CRAFT CENTERS
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La Artesanía de la Región desfila el 2 de mayo en el marco de Murcia Pasarela Mediterránea
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The Community signs an agreement to market artisan products under the 'Artesanía Región de Murcia' brand on the 'Correos Market' platform
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The company from Totana Pottery Project, finalist in the National Crafts Awards
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The Community rewards the City Council and the CEIP Petra Sánchez de Los Alcázares in the II edition of the Nativity Scenes contest
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The new TRIMEY artisan signature can now be purchased at the Regional Craft Centers
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THE MEMBER OF BUSINESS MEETS WITH THE ARTISAN ASSOCIATIONS OF THE REGION OF MURCIA
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Up to 12,000 euros in aid to SMEs for electronic commerce projects
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