The public postal operator Correos wants to take advantage of its network in small municipalities to promote new services
Eduardo Lopez Alonso 31.01.2021 | 08:36. Source: The Opinion of Murcia
Post Office in the rural world.
The postman in Spain continues to be a symbol of connection between the rural world and the center of economic activity. The emptied Spain, the smaller towns or urbanizations with less population density have the Internet and teleworking as one of the keys to future development and the public entity Correos sees an opportunity for growth and wants to equip itself with multi-service offices, beyond the administrative or parcel delivery window. The public postal service, widely implemented in Spain through Correos, reaches places where the great e-commerce giants are unlikely to be able to discover business opportunities. But the public budget of Correos has been cut for this year from 180 to 128 million and the agency needs to raise its income.
To boost postal activity in rural areas, Correos is committed to Correos Market, a marketing platform for craft products with which it seeks to bring local vendors closer to any citizen and even foreign consumers. Created in 2019, the platform currently has 785 companies, which have 6,872 products for sale, according to data from this week. In the Post office they assure that "the generation of business opportunities in rural areas and the continuous improvement of their communication channels are the optimal way to fight against depopulation". The initiative is viewed favorably by the staff, although it is criticized that there is a lack of investment to adapt the vehicles to the distribution of perishable products.
Another strategy to boost and take advantage of rural infrastructure are agreements with insurers or banks. In 2019, the entity offered its offices to the financial sector to reach the municipalities where branches and ATMs are disappearing. The president of Correos, Juan Manuel Serrano, signed an agreement with Banco Santander at the end of last year to offer, as of the first quarter of this year, cash withdrawal and deposit services at 4,675 Correos citizen service points (in 2,393 offices and 2,282 rural service points). Third-party financial services offered by Correos range from contracting products to making deposits or withdrawing money. Correos maintains agreements, in addition to Santander, with Mediolanum, Evo Banco and Bancofar, but aspires to more.
Correos has 2,393 offices throughout Spain, of which 1,297 are located in rural areas and in whose spheres of influence 15 million people live. The Spanish postal giant has 53,000 employees (20% of them civil servants) of which some 5,470 are assigned to rural areas. It is estimated that they travel 320,000 kilometers daily.
The unions fear that the budget restrictions will condemn Correos to cut means and reduce delivery frequencies in rural environments, "discriminating against and abandoning the empty Spain in front of the urban Spain", they explain. In Correos they defend the global strategic commitment to the rural environment and give the Correos Market as an example and the attempt to bring products of the economic activity of the town to the city. Correos is also running to create local virtual markets. An example is the use of the postal code as a proximity virtual sales identifier. This initiative to link the postal code to a market place is a way forward.
The public postal service with Correos is insured until at least 2026. The agreement includes mailings of letters and packages of up to 20 kilos. Correos has already achieved a market share of 45% in shipments as a result of online commerce and is betting on this market from which it cannot leave rural areas out. The operator managed 196.56 million packages last year.
But the efforts of Correos to promote and improve rural business, within the framework of CSR (Corporate Social Responsibility) strategies and the assigned public service, sometimes collide with efficiency and results. For example, in Sant Cebrià de Vallalta, a town in the Maresme region with 3,385 inhabitants, the decision has been made to reorganize work in the distribution unit. There are six postmen and they use their own vehicles (20 cents per kilometer). But from March they will be assigned to other nearby towns (Canet and Calella) during their entire working day. The customer service office is only open three hours a day, too limited hours according to the city council. The clerk in charge will distribute mail four hours and another three will be in the office. It is an example of Correos' strategy of optimizing available resources and adapting the workforce to the greater workloads of other areas. It is applied throughout Spain, and especially when defining coverage in areas with low population density. And in parallel, the offices serve as a link to process permits and manage certificates, but also to buy tickets for shows, buy prepaid phone cards, pay bills or buy coupons from Once.
Post office workers recognize that postal activity has not been reduced. That there are more and more packages to distribute and that many of them are from Amazon. There is an express order from the management so that urgent packages have priority. It is not profitable for Amazon or the express mail firms to reach an empty Spain and those areas that the Post Office classifies as “special environments”.
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Children's workshops "Great Murcian artisans teach small artisans" during the month of July at the Murcia Regional Craft Center
During the month of July, the General Directorate of Consumption and Crafts, launches a new proposal for children's workshops for ...
Sonia Moreno collects the Nativity Scene of the Year award granted to the Lorca Craft Center
Yesterday afternoon in the Plaza de España in Lorca, the prizes awarded by the Nativity Scene Association of Lorca were delivered...
NEW OFFER OF COURSES AND WORKSHOPS OF CRAFTSMANSHIP
Crea Asociación Artesana launches a new training offer of FREE artisan courses and workshops, subsidized by the Directorate ...
Candidatos Premio Producto Artesano 2024
a) “Colección seda de acero” de José Soler Navarro La Colección Sedas de Acero es una innovadora propuesta de arte contemporáneo ...
Encuentra el Regalo Perfecto para el Día de la Madre en los Centros de Artesanía de la Región de Murcia
Los Centros de Artesanía de la Región de Murcia, ubicados en Murcia, Cartagena y Lorca, junto con la plataforma web ...
74 artisans participate in the XXXV Christmas Craft Show
It will be held at Paseo Alfonso X El Sabio from December 5 to January 5 Presentation of the ...
Artesanía Navideña – Talleres Creativos para Niños en la Región de Murcia
El Centro Regional de Artesanía de Murcia invita a las familias a disfrutar de los talleres infantiles navideños, del 23 ...
CHILDREN'S WORKSHOPS OF ARTISAN TRADES- 1 TO 6 SEPTEMBER
The General Directorate of Consumption and Crafts has decided to relaunch a new proposal for children's craft workshops to ...
El Centro Regional de Artesanía de Murcia organiza talleres infantiles para Navidad
El Centro Regional de Artesanía de Murcia organiza talleres infantiles para Navidad Las actividades creativas se impartirán del 23 de ...
The Regional Craft Centers market products with the “Región de Murcia” seal
During the month of June, the Regional Crafts Centers of Murcia, Cartagena and Lorca, have organized a simultaneous exhibition ...
El Registro Artesano de la Región incrementa más de un 57 por ciento las inscripciones de profesionales del sector en lo que va de año
De enero a julio se han registrado 33 nuevos artesanos, de los que cinco son empresas La inscripción permite a ...
Convocatoria abierta de los Premios Nacionales de Artesanía 2024
El Ministerio de Industria y Turismo, a través de la Escuela de Organización Industrial (EOI) y su área de promoción de la artesanía, Fundesarte, ...
El Centro Regional de Artesanía de Murcia abre sus puertas en verano para impartir talleres artesanos
En las vacaciones estivales ofrece 12 talleres artesanos de lunes a viernes, en horario de mañana y tarde Los interesados ...
CONFITERÍA JIMÉNEZ WINS THE II REGIONAL MEAT PIE CONTEST
The Jiménez confectionery, from Puente Tocinos (Murcia), has been the winner of the II Regional Meat Pie Contest, which ...
La Comunidad volverá a convocar ayudas para facilitar a los artesanos su participación en la Muestra de Navidad, que cumple 40 años
La Dirección General de Artesanía mantiene un encuentro con los profesionales del sector para dotar de mayor impulso la feria ...
Guide to Nativity Scenes in the Region of Murcia
BETHLEHEM OF THE OBLATE SISTERS UNIVERSITY RESIDENCE NAME: Joaquín Sánchez Caravaca NAME OF THE BETHLEHEM: Bethlehem Oblate Sisters University Residence ADDRESS ...
Programming demonstrations and cheese tasting at the Cartagena Craft Center
During the month of June, the Cartagena Regional Craft Center has scheduled a series of live demonstrations, ...
Los Centros Regionales de Artesanía incrementan más de un 19 por ciento sus ventas entre enero y mayo
Los centros de Murcia, Cartagena y Lorca también experimentaron un aumento de visitas, alcanzado las 15.031 en lo que va ...
The first nativity scene in the history of the European Parliament will be from the Region of Murcia
The Nativity, the work of Jesús Griñán, recreates a Bethlehem portal with the Holy Family, the Three Wise Men, the remains...
TALLERES ARTESANOS EN VERANO 2024 EN EL CENTRO PARA LA ARTESANÍA DE MURCIA
Del 24 de junio al 8 de septiembre de 2024, coincidiendo con las vacaciones estivales, el Centro para la Artesanía ...
The Town Hall of Fuente Álamo and the IES Arzobispo Lozano de Jumilla are awarded in the V Regional Nativity Scene Contest
The contest, organized by the General Directorate of Crafts and the Belencribs association, also rewards the Sagrado Corazón parish ...
El mercadillo artesanal de la Feria de Murcia se traslada este año a la Plaza de la Cruz Roja
El Ayuntamiento de Murcia anuncia un cambio en la ubicación del Mercadillo Artesanal programado para la Feria de septiembre 2024. Este año, ...
Los Premios de Artesanía 2024 destacan la tradición del belenismo y galardonan la obra de la empresa Manuel Nicolás Almansa
La gala de anoche también galardonó a la Asociación de Profesionales del Diseño y la Comunicación Publicitaria; las picardías de ...
Children's craft workshops AUGUST
The General Directorate of Consumption and Crafts has decided to relaunch a new proposal for children's craft workshops to ...
The Community announces the Regional Crafts Awards 2022
The awards have an economic endowment of 12,000 euros and candidacies can be submitted until June 24...
🌟 Descubre la Programación del Estand de Talleres y Actividades Artesanas 🌟
¡La Muestra de Artesanía de Navidad celebra su 40º aniversario y hemos preparado algo muy especial para ti! Este año, ...
ALMALEON y PAJARITAS CON JOTA ganan la mejor decoración de estands de la Muestra de Artesanía de Navidad 2023
El director general de Impulso al Comercio, Innovación Empresarial e Industrias y Oficios Artesanales, Rafael Gómez, entregó hoy los cheques ...
WORKSHOPS “MY CITY TEACHES”
The Regional Craft Center of Murcia, for the third consecutive year, has been included in the training offer program ...
Cerca de cien artesanos participan en la XXXIX Muestra de Artesanía de Navidad de la Región
Profesionales llegados de la Región, Andalucía, Galicia, Valencia y Castilla La Mancha ofrecerán sus productos en una nueva edición que ...
Cátedra Beer, the most successful Murcian craft beer
Brewed by the brewmaster Eduardo Cano, it has been chosen as the most innovative beer in Spain at the Barcelona Beer...
FERAMUR 2023 PRESENTATION
A hundred artisans from all over Spain will meet at the La Institución Regional Crafts Fair...
The Murcia Regional Crafts Center obtains the first Sicted prize in the most competitive tourist service category
The award, which will be presented next month at Fitur, recognizes the continuous improvement in the quality of the service offered...
Aforo completo en el Cuartel de Artillería para ver en directo el talento murciano en un fin de semana cargado de moda
La séptima edición de Murcia Pasarela Mediterránea siguió con actividades de moda el sábado 18 y el domingo 19 de ...
Open Regional Craft Centers
The Regional Craft Centers of Murcia, Lorca and Cartagena open their doors to the public for the sale of products ...
“Sigue los dictados de tu corazón, Regala Artesanía” Feliz San Valentín
Los Centros Regionales de Artesanía, ubicados en Murcia, Cartagena y Lorca, se complacen en presentar una exquisita selección de productos ...
La Comunidad destina 270.000 euros para impulsar la artesanía de la Región
La Consejería de Empresa publica hoy dos líneas de ayudas dirigidas a artesanos individuales y empresas, y para asociaciones artesanas ...
The Community signs an agreement to market artisan products under the 'Artesanía Región de Murcia' brand on the 'Correos Market' platform
The Minister of Business, Industry and Spokesperson highlights the need to develop new marketing formulas that complement the traditional ...
New offer of artisan crafts workshops at the Regional Craft Center of Murcia
The Murcia Regional Crafts Center launches a new offer of artisan crafts workshops, for the last quarter...
La Comunidad organiza talleres para acercar a los niños a la artesanía durante las vacaciones de Semana Santa y Fiestas de Primavera
El Centro Regional de Artesanía de Murcia acogerá del 25 de marzo al 6 de abril un total de 15 ...
The Community allocates 150,000 euros for aid to artisans and companies in the sector
Those interested in accessing these grants have until September 15 to submit applications The Ministry of ...
Help for self-employed workers
The General Directorate of Consumption and Crafts, informs you that it has been published in the Official Gazette of the Region ...
European Days of Crafts in the Region of Murcia
Crafts Region of Murcia celebrates the European Days of Crafts with Open Days in the Regional Craft Centers of Murcia, ...
Centro de Artesanía de Cartagena Recibe Distinción por Calidad Turística en Entrega de Diplomas SICTED
El Ayuntamiento de Cartagena ha acogido el jueves 11 de abril la entrega de diplomas SICTED al Compromiso de Calidad ...
II REGIONAL MEAT PIE COMPETITION
With the II Regional Meatloaf Contest, the aim is to promote this Murcian gastronomic product, promote ...
The Community allocates 150,000 euros for craft projects
The Craft Advisory Council informs of the aid for artisans and craft associations that will finance the 90 ...
THE NEW EDITION OF THE REGIONAL MEAT PIE CONTEST WILL BE HELD ON OCTOBER 20
The Minister of Business, Employment, Universities and Spokesperson, Valle Miguélez, participated yesterday in the presentation of the new edition of the ...
CHILDREN'S WORKSHOPS HOLY WEEK AND SPRING FESTIVITIES
From April 3 to 14, 2023, coinciding with Easter and Spring Festivals, the General Directorate of ...
CANDIDATES FOR REGIONAL HANDICRAFT AWARDS 2021
Below, you can see the projects of the candidates who opt for the 8 categories of the Regional Awards of ...
The Craft Centers celebrate the week of the 'Traditional Nativity Scene made of clay' with exhibitions and conferences
The activities begin today with a talk by the director of the Salzillo Museum and the inauguration of three simultaneous exhibitions...
THE XXXV CHRISTMAS CRAFTS SHOW WILL HELP THE RESIDENTS OF THE MUNICIPALITIES AFFECTED BY THE DANA
The XXXV edition of the Christmas Craft Show, located on the Paseo Alfonso X El Sabio de Murcia, ...
Workshop "Create your own Bethlehem portal"
Next Monday, December 19, from 5:30 p.m. to 7:30 p.m. you will be able to make your own Bethlehem portal, using bark...
GALA REGIONAL HANDICRAFT AWARDS 2021
Here you can see the 2021 Regional Craft Awards Gala, held last Thursday, November 11, at the ...
On Valentine's Day, #Give Crafts #Give Love
The artisan products of the Region of Murcia are made one by one with a lot of love. To celebrate the Day...
INTERVIEW WITH ANA BELÉN PAREDES “ANUKA CREACIONES”
In the following link you can see the fragment of the Oro Molio program broadcast on April 14 on 7 ...
The Region hosts the national meeting of the Observatory of Crafts
The Region of Murcia hosted on Tuesday, January 31, 2023, the fourth national meeting of the Observatory of the ...
The Murcia Craft Center offers Christmas workshops for the little ones
They will be held from December 27 to January 4, with activities such as sculpture, painting, basketry, binding, leather goods, puppets, creation...
GIVE HANDICRAFTS FOR MOTHER'S DAY
If you have a mother who likes the authentic, handmade and respects the environment, without a doubt...
THE MEMBER OF BUSINESS MEETS WITH THE ARTISAN ASSOCIATIONS OF THE REGION OF MURCIA
The Minister of Business, Social Economy and the Self-Employed, Valle Miguélez, held a meeting today with the artisan associations of ...
The period is open for the pastry chefs of the Region to present their candidacies to the Regional Artisan Meat Pie Contest
On March 22, the jury will choose the best meatloaf and a tasting of the Murcian product will take place...
The Community grants 50,000 euros to five artisan associations in the Region
The general director Sonia Moreno visits the Santa Lucía Glass Museum and the Cartagena Craft Center ...
GENERATIONAL RENEWAL OF THE BELENISMO IN THE REGION OF MURCIA
The General Director of Consumption and Crafts, Sonia Moreno Martínez, attends a conference on Nativity Scenes in the Region ...
PRESENTATION OF THE HANDICRAFTS FAIR OF THE REGION OF MURCIA
Artisans of clay, wood, textiles, metal, leather, glass, forging, cosmetics and food meet at the Regional Fair in ...
Artisanal cheese factory 'El Roano', «something will have the Murcian goat cheese, when they bless it»
Since 2015, the Lorca family business has won many international awards for the quality of its products and this ...
The most artisan Holy Week arrives at the Murcia Regional Craft Center
The Regional Craft Center of Murcia hosts from this Monday the exhibition 'A different way of living the Week ...
Summer children's workshops at the Murcia Regional Craft Center
From June 27 to September 7, 2023, coinciding with the summer holidays, the General Directorate of Consumption ...
Announcement of regulatory bases subsidies for Craft Associations
The General Directorate of Consumption and Crafts, reports that last Saturday, July 4, 2020, it was published in ...
V edición del PechaKucha Night Murcia
El extraordinario espacio del Centro de Artesanía de Murcia acoge el jueves 13 de junio, a partir de las 20:00 horas, la V edición ...
The Christmas Craft Show celebrates its 36th edition
The 36th edition of the Christmas Craft Show can now be visited on the Paseo de Alfonso X ...
Masters of the Spanish Baroque I Carmen Navarro
Last Saturday, November 14, 2020, the milliner Carmen Navarro, a member of the Spanish Millinery Association, participated together with ...
The Region celebrates the 'European Days of Crafts' with exhibitions, workshops, guided tours and demonstrations
The Regional Craft Centers of Murcia, Cartagena and Lorca will hold open days during the next week La ...
Consumption organizes circular economy and recycling workshops for schoolchildren
They are free and are held on Saturdays until December 11 at the Murcia Craft Center La ...
The Craft Centers commemorate International Women's Day with an open day and workshops
The Craft Center of Murcia celebrates a meeting with artisans from the Region on Monday to recognize their work ...
LasGastrocrónicas.com launches the new GastroArtesanía section
Sponsored by the General Directorate of Consumption and Crafts, through it we will meet the most prestigious artisans of ...
Exhibition "Contrasts" by Lidia Cassi Gimeno
The artisan Lidia Cassi presents her new collection of products with an itinerant exhibition in the Regional Centers of ...
The III Regional Meat Pie Contest will be held on April 18 in Murcia
Participants must be registered or in process in the Artisan Registry of the Region in the pastry trade...
Nueva temporada en los escaparates del Centro Regional de Artesanía de Cartagena
El Centro Regional de Artesanía de Cartagena ha dado un aire fresco a sus escaparates para recibir la nueva temporada, ...
The Community opens the deadline to request aid to artisans and maintain, reactivate and promote artisan activity
The Ministry of Business announced on Saturday, June 19, in the Official Gazette of the Region of Murcia (BORM)...
The Craft Center of Murcia hosts the exhibition 'Carne Con Ojos' by Flyppy
The exhibition, which can be visited until mid-June, is made up of more than sixty sculptural works inspired by the ...
Called the National Crafts Awards 2020
The Ministry of Industry, Commerce and Tourism, through the School of Industrial Organization (EOI) and its area of promotion of ...
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